The journey of Subhamasthu Shopping Mall began on June 21, 1987, when our visionary founder, Shri BV Ramanaiah, established Sitarama Silks Palace. As Nellore’s first air-conditioned and fixed-price showroom, we revolutionized the local shopping experience by prioritizing transparency and customer comfort. Building on this legacy, we launched the Subhamasthu brand in 2013. Today, we have grown into a retail powerhouse with a presence in Tirupati, Vijayawada, Guntur, Ongole, and Kadapa. Notably, our Rajahmundry location stands as the largest shopping mall in all of Andhra Pradesh, reflecting our commitment to grand scale and unmatched variety.
To be the premier shopping destination in South India, recognized for transforming the traditional retail experience into a modern journey of discovery. We aim to continue our expansion across the region, ensuring every household has access to the finest shopping standards.
To provide an extraordinary retail environment where quality meets affordability. We strive to empower our customers with a diverse selection of premium merchandise delivered with world-class service, maintaining the trust and innovation that has defined us for over three decades.
The Subhamasthu Story Founded in 1987 by Shri BV Ramanaiah as Sitarama Silks Palace, we were the first to bring air-conditioned luxury and fixed-price integrity to Nellore. This commitment to transparency and quality laid the groundwork for what would become a retail revolution.
Rebranding to Subhamasthu in 2013, we have rapidly expanded into a premier retail powerhouse. With major hubs in Tirupati, Guntur, and beyond, we are proud to host the largest shopping mall in Andhra Pradesh at our Rajahmundry location. Today, we continue to set the standard for scale, style, and service in the region.
Discover a curation that knows no bounds. Our Variety Collection is designed to cater to every facet of your life, blending timeless traditions with contemporary trends. Whether you are looking for everyday essentials, statement pieces for special occasions, or unique finds that express your individuality, we bring together an extensive range of styles, textures, and designs under one roof.
We believe that premium quality and sophisticated design should be accessible to everyone. By streamlining our processes and working directly with master craftsmen, we bring you the elegance and feel of high-end luxury at a price point that fits your lifestyle. Experience the finer things in life without the traditional markup.
Quality is the heartbeat of our brand. Every piece is rigorously tested for longevity and resilience, designed to withstand the test of time and daily wear. We don’t just follow trends; we create lasting value through meticulous attention to detail and superior materials that ensure your purchase remains a staple for years to come.
At Subhamasthu, our team is the heartbeat of our success. Beyond the grand showrooms and vast collections, it is our people who bring the “Subhamasthu Experience” to life.
Our Team
Our Team
Our Team
Our Team